Curriculum Designed & Monitored by IIM (Indian Institution of Management) Alumni
Learn from the Experts and Take Your Career to the Next Level
Who Can Learn?
| Group | Benefits of Digital Marketing Course |
|---|---|
| Freshers | 1. Gain Relevant Skills and knowledge to start a career in digital marketing. 2. Learn how to create and implement effective digital marketing campaigns. 3. Understand the latest digital marketing trends and strategies. |
| Professionals | 1. Enhance your digital marketing skills and stay up-to-date with the latest industry trends. 2. Stand out from your peers and increase your career opportunities. 3. Learn how to drive better results for your company through digital marketing campaigns. |
| Entrepreneurs | 1. Learn how to use digital marketing to grow your business and reach a wider audience. 2. Create and implement effective digital marketing campaigns on a limited budget. 3. Understand how to measure and analyze the success of your campaigns. |
| Housewives | 1. Start a home-based business by offering digital marketing services to clients. 2. Learn how to use social media and other digital channels to promote your own products or services. 3. Gain valuable skills that can be used to supplement your household income. |
| Freelancers | 1. Expand your services and offer digital marketing to clients. 2. Learn how to effectively market your own freelance services online. 3. Understand how to leverage social media to attract potential clients. |
| Small Business Owners | 1. Understand how to use digital marketing to grow your business and reach new customers. 2. Learn how to create and implement effective digital marketing campaigns on a limited budget. 3. Gain knowledge of different digital marketing tools and how to use them. |
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What You'll Learn
Module 0: Basic Concepts
- Introduction to Marketing
- Business Online Concepts
- Introduction to Websites
Module 1: Platform Designing (Using WordPress)
- Introduction to WordPress
- Domain Search & Hosting Plan
- Static Website Design
- Image Designing
- Theme Installations
- Plugin Installations
- Basic Elements of the Website
Module 2: Search Engine Optimisation (SEO)
- Understanding the fundamentals of SEO
- Advanced keyword research and analysis
- On-page optimization techniques
- Off-page optimization techniques
- Technical SEO and site architecture
Module 3: Search Engine Marketing (SEM/PPC)
- Understanding the fundamentals of PPC advertising
- Creating effective ad campaigns using Google Ads and other platforms
- Advanced keyword targeting and bid management techniques
- Optimizing ad performance through ad copy, landing pages, and conversion tracking
Module 4: Social Media Marketing
- Understanding the role of social media in digital marketing
- Developing a social media strategy and content plan
- Advanced targeting and segmentation techniques
- Social media advertising and optimization
Module 5: Tools You’ll Master
- Google Webmaster Tools/Search Console
- Google Web Analytics
- Google My Business Page
- Google Adsense Program
Module 6: Add-On Topics
- Email Marketing
- App Marketing
- Affiliate Marketing
- YouTube Marketing
Digital Marketing Course in Hyderabad
Our course is designed to equip you with the knowledge and skills you need to succeed in the digital marketing world. Whether you’re a small business owner, marketing professional, or entrepreneur, our course will give you the tools you need to succeed.
Our course covers everything from search engine optimization (SEO) to social media marketing, email marketing, and more. You’ll learn from experts in the field who have years of experience in successful digital marketing campaigns. We’ll teach you how to create compelling content, design effective campaigns, and track your results to ensure you’re getting the best ROI.
Why Choose Us?
- Experienced Faculty
- Practical Curriculum
- Customized Learning
- Placement Guarantee
- Supportive Community
Does Digital Marketing have a Future?
Absolutely, digital marketing has a bright future ahead as more businesses realize the importance of digital channels to reach their target audiences and leverage the power of data and technology to drive growth.
The future of digital marketing is constantly evolving and there are several trends that are expected to shape the industry in the coming years. Here are some key trends that we believe will be important for the future of digital marketing:
Personalization: With the increasing amount of data available, personalization will become even more important. Personalized messaging and experiences will help companies build stronger relationships with their customers.
AI and Machine Learning: Artificial intelligence and machine learning will play an increasingly important role in digital marketing. AI-powered tools will help companies automate tasks such as content creation, data analysis, and customer engagement.
Voice Search: Voice search is becoming more popular with the rise of smart speakers and virtual assistants. Optimizing content for voice search will become increasingly important for companies to stay competitive.
Video Marketing: Video marketing is already popular, but it will become even more important in the future. Video content is more engaging and effective at driving conversions than other types of content.
Omnichannel Marketing: Consumers expect a seamless experience across all channels and devices. Companies will need to implement omnichannel marketing strategies to provide a consistent experience to their customers.